Marketing Blog

Long Tail Keywords: What Are They Good For?
May 15, 2015
To optimize your insurance website for search engines, you focus on keywords and use them in your website content. There are two types of keywords: head keywords and long tail keywords. Read More
3 Benefits to Hiring Outside Digital Agency Marketing Help
May 11, 2015
Dealing with the high demands of being an independent insurance agent can be a lot to handle.  You’re processing quotes, handling phones calls, servicing policies and running your agency. Read More
We Redesigned Our Website. Here’s Why.
May 8, 2015
Welcome to the new GetITC.com! We recently launched a new design on this website. We didn’t do it because there was anything wrong with our previous website. It was a good website. It looked good. Read More
Easy Tweaks to Freshen Up Your Website
May 4, 2015
Spring is here. So, it’s a good time to do a little spring cleaning and freshen up your insurance agency website. With a little elbow grease and a few small changes here and there, you can ge... Read More
4 Ways to Improve Your Mobile Insurance Website Design
May 1, 2015
Searches from mobile devices have increased over recent years. Google wants to make it easier for users to find what they want faster. So, they recently updated how they crawl and rank mobile websites. Read More
How to Use Flat Design to Modernize Your Insurance Website
April 27, 2015
In my previous blog post, I discussed some design trends that can make your insurance website better like flat design. Today, I want to explore flat design further and how it  can revive the l... Read More
Kick Writer’s Block with These 10 Blogging Ideas for May
April 22, 2015
When your blog deadline is approaching, coming up with agency marketing content may seem like an emergency situation.  But there’s no need to call “mayday!” for help. Read More
3 Reasons Why Your Insurance Agency Needs an Email Newsletter
April 20, 2015
If you already send out holiday and birthday emails, you know the ropes of good communication. You can take communication even further with email newsletters. Read More
4 Useful Tools in Google Webmaster Tools
April 17, 2015
Have you ever wondered if Google's crawlers have visited your insurance website? Do you know which websites are linking to yours? Google has a tool that can answer these questions.  Read More
Masters of Marketing -- Data Upkeep and Management
April 16, 2015
In today’s Masters of Marketing webinar, I discussed why it is important to keep your agency data updated. If you missed it, you can review the slides below or review the recording here. Read More
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