Marketing Blog

The Truth about Flash in Insurance Website Design
June 17, 2015
For years we’ve created beautiful insurance website designs with impressive animations and functionality with the help of Flash. Flash is capable of creating incredible website features. Read More
8 Ways to Make the Most of Your Agency Marketing Strategy
June 15, 2015
Part of marketing is not only getting your name out to prospects but also coming up with new ideas and strategies. But, that doesn’t mean you have to create a long, elaborate scheme. Read More
10 Insurance Website Design Terms You Need to Know
June 10, 2015
When building your insurance agency website, you might hear a lot of technical jargon. It’s easy to get lost. It can be hard to stay up to date on the latest terms and definitions. Read More
6 Ways to Improve Your Subject Line
June 8, 2015
The subject line of an email is often the last thought when creating a marketing email. But, it can be the difference between a prospect opening the email or sending it straight to the trash folder.  Read More
SEO Terms You Need to Know for Your Insurance Website
June 3, 2015
Have you ever talked to your search engine optimization (SEO) coordinator and walked away scratching your head because of the jargon? I am going to explain some of the most common SEO terms because... Read More
When Should I Schedule My Marketing Emails?
June 1, 2015
Email marketing is a fast, easy and efficient way to reach prospects and clients. 2.5 billion people have an email address, which makes email marketing a smart, simple way to expand your client base. Read More
Celebrate Summer with These 10 Blogging Ideas for June!
May 26, 2015
Summer is almost here! With warmer weather and family vacations on the brain, it may be hard to focus on fresh content ideas. Before heading out of town, use these 10 ideas to write some content fo... Read More
Masters of Marketing -- Mobile Website Best Practices
May 21, 2015
In today’s Masters of Marketing webinar, I discussed why every insurance agency needs a mobile website. If you missed it, you can watch the recording here or review the slides below.  Read More
Can Email and Print Newsletters Be Used Together?
May 20, 2015
It’s no secret that newsletters, whether emailed or printed, are a good marketing tactic to have. As an independent agent, newsletters allow you to stay in contact with your clients. But which is better? Read More
RE: Is Responsive Web Design for My Agency?
May 18, 2015
Ethan Marcotte coined the term responsive web design in 2010. It has gradually become the new norm for web design, and it seems everyone is hooked. Read More
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