Marketing Blog

Give Your Insurance Website a Boost Past the Competition
May 4, 2016
The vast majority of today’s consumers look for products and services online. Due to this demand, it’s almost unheard of for a business to not have a website.  You are not an exception. Read More
STOP! Don’t Make These Insurance Website Design Mistakes
May 2, 2016
We look at a lot of insurance agency websites.  Since we’ve designed several thousand of them, it’s what we do. We’ve become experts at which insurance website design tren... Read More
What Google Hates to See on Your Insurance Website
April 27, 2016
We all know what Google loves to see on an insurance agency website: good content and good backlinks.  But what does Google hate? Here are five things that are definitely a turn off for Google. Read More
10 A-May-Zing Insurance Blog Content Ideas for May
April 25, 2016
Your blog content should be original and engaging. This is not only for SEO purposes but for your readers as well.  Post about timely topics your readers would find interesting this time of year. Read More
5 New Ways to Grow your Email List
April 20, 2016
Acquiring new email addresses is an important part of any email marketing campaign. But, it is easy to feel like the same old methods are not generating as many emails as you might like.  Read More
The Dangers of Exact Match Domains for Insurance Agency Websites
April 18, 2016
Whenever an agency tells me they have a lot of exact match domains pointed to their home page, I cringe. People used exact match domains to improve an agency’s search visibility.  Read More
Adding Video to Your Agency Marketing Plan
April 13, 2016
When I’m scrolling through my newsfeed, I will always stop to watch a video. I may not watch the whole video, but I will definitely watch it for a few seconds at least. Read More
6 Blogging Mistakes to Avoid on Your Insurance Website
April 11, 2016
Blogging is pretty straightforward.  You come up with a topic, write about it, and publish. But, there are common blunders bloggers make that can hurt the reputation you’re trying to build. Read More
SEO Beginners: Know These 7 Things Before You Do Anything Else
April 6, 2016
It’s never too late to learn search engine optimization (SEO), but where does one start?  Navigating the digital world can be daunting. Starting with a solid foundation is important.  Read More
How to Keep People on Your Insurance Website Longer
April 4, 2016
Search engines pay attention to a lot of aspects of your insurance agency website. They even look at how much time people are on your website.  Read More
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