Marketing Blog

3 Simple Ways to Generate More Leads on Your Insurance Website
July 11, 2016
When you work for the largest provider of insurance agency websites long enough, you start to hear the same few questions over and over.  “How do I change a graphic?”  Read More
Siri, Can You Update My Mobile SEO for 2016?
July 6, 2016
Google has been focusing on mobile websites and mobile search results in the past few years. They are placing more importance on mobile-friendly websites. Read More
A Great First Impression: The Welcome Email
July 1, 2016
Imagine you’ve just signed up for a newsletter on your favorite clothing brand’s website.  You enter your email. You click submit. Your information goes to their database. Then, you wait. Read More
You’re Closed on July 4th. So What?
June 29, 2016
One of the biggest email marketing mistakes I see insurance agencies make is sending too many emails.  When you excessively send emails you run the risk of your recipients unsubscribing. Read More
Refresh Your Content With 10 Cool Ideas for July
June 27, 2016
The first day of the summer solstice has come and gone. It’s getting hot.  The kids are becoming bored. Parents might be going a little stir crazy.  Read More
The Cost of Insurance Website Traffic
June 22, 2016
When I talk to agents about their websites, the conversation always turns to traffic. I commonly hear complaints about not getting enough traffic. Read More
5 Lessons from the Newsroom for Insurance Agencies That Want to Be Successful
June 20, 2016
“A successful independent insurance agency is like a TV newsroom.” You probably won’t see that quote on any refrigerator magnets, but it’s the truth. How do I know? Read More
Masters of Marketing - Behavioral and Situational Email Marketing for Different Age Ranges
June 16, 2016
In June's Masters of Marketing webinar, Heather Galloway, AgencyBuzz Coordinator, discussed behavioral and situational marketing strategies. Read More
Content Curation 101 for the Busy Insurance Agent
June 15, 2016
Useful, thoughtful content will always do well online. But, it’s okay if you aren’t churning out amazing, high-value content week after week.  Here’s a little secret about content. Read More
Top 7 Ways to Keep Visitors on Your Insurance Website
June 13, 2016
A good insurance agency website attracts quality traffic and encourages people to stay. The longer your visitors stay, the more they get to know you. This familiarity makes them more likely to convert into a lead. Read More
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